Senior Business Analyst (Customer Data Platforms)

Senior Business Analyst (Customer Data Platforms) Contract: Outside IR35 Day Rate: £375 - £560 per day Location: Hybrid – Travel to Luton a few times per month Duration: Initial 6 months (likely extension) The Role We are looking for an experienced Senior Business Analyst to support the delivery of enterprise-wide customer data platform initiatives. Working closely with business stakeholders, Product Managers and technical teams, you'll gather and define requirements, improve business processes, and ensure solutions align with strategic objectives. Key Responsibilities Gather, analyse and document complex business requirements. Produce user stories, functional specifications and process documentation. Facilitate workshops and engage senior stakeholders. Support Product Managers with backlog refinement and roadmap planning. Conduct gap analysis and identify process improvement opportunities. Work with Agile delivery teams to ensure successful project outcomes. Ensure solutions align with data governance and regulatory requirements. Skills & Experience Proven experience as a Senior Business Analyst within large enterprise environments. Strong stakeholder management and requirements gathering skills. Experience writing user stories, functional specifications and process maps. Agile/Scrum delivery experience. Background in customer data platforms, CRM, data or digital transformation is highly desirable. BCS, CBAP or equivalent certification is advantageous. This is an excellent opportunity to join a high-profile transformation programme on an Outside IR35 basis, offering £375–£560 per day, with hybrid working and occasional travel to Luton.